How To Find Values On A Restaurant Wine List originally appeared on Winecast. Licensed under Creative Commons.
Source: http://feedproxy.google.com/~r/Winecast/~3/NvbXZpZUqCM/
Belair Belgrave Bellefont Belcier Bellevue Mondotte Berliquet
How To Find Values On A Restaurant Wine List originally appeared on Winecast. Licensed under Creative Commons.
Source: http://feedproxy.google.com/~r/Winecast/~3/NvbXZpZUqCM/
Belair Belgrave Bellefont Belcier Bellevue Mondotte Berliquet
Source: http://blogs.fairplex.com/blog/wine/?p=62
Cheval Blanc Cheval Blanc (Bin Soiled) Cheval Blanc (Damaged Label) Cissac Citran
Source: http://www.wine4freaks.com/46/canonica-a-cerreto-sandiavolo-2004/
Pavie Decesse Pavie Macquin Pavillon Rouge du Margaux Pinot Noir Cabernet Sauvinon
Source: http://feedproxy.google.com/~r/blogspot/GuSC/~3/5TUd_ci0CuQ/
Lanessan Langoa Barton Larcis Ducasse Larmande Larrivet Haut Brion
Odds and ends from a life lived through the prism of the wine glass…
The Wine Spectator Affect
When I received my November 15th issue of Wine Spectator on October 11th, featuring a cover shot of Tim Mondavi and an feature article on him and his estate winery Continuum, I captured some online research reference points so I could have a baseline to measure the effect that a flattering Wine Spectator cover story might have on a winery in the digital age.
Using Wine-Searcher, CellarTracker and Google Keywords search data to track various data points, the results, while not directly linked to conclusions, do indicate a small bump in interest as a result of the cover piece.
For example, Wine-Searcher data indicates that the average bottle price, an indicator of supply and demand, rose $2 month over month, from $149 a bottle to $151 a bottle.

In addition, the Wine-Searcher search rank (always a month behind) indicates that Continuum was the 1360th most popular search in September. By Friday, November 11th the Continuum search rank had increased to 471st for the month of October. (See the top 100 searches for October here).
Likewise, interest at CellarTracker increased, as well. The number of bottles in inventory from October 11th to November 11th increased by 177 bottles, likely no small coincidence.
Finally, Google searches increased fivefold from an average of 210 monthly searches to approximately 1000 monthly searches.
What does this all mean? Good question. The truth is, a Wine Spectator cover appears to have moved the needle a bit, and while the easy route is to take a righteous Eeyore approach to mainstream media and its blunted impact in the Aughts, as contrasted to what a Spectator cover feature or glowing words from Parker meant just a decade ago, I believe a more tangible takeaway is to realize that these sorts of cover stories don’t happen in a vacuum and that Wine Spectator cover and feature was likely a result of weeks, months or even years’ worth of effort from a PR professional.
In an attention-deficit, social media-impacted, offline/online hybrid world of information consumption with mobile and tablets proliferating, in order to break through to (and ultimately assist) the consumer, the value of the PR professional, an oft neglected part of the marketing hierarchy, in reaching out and facilitating the telling of a winery’s story seems to be more important than ever.
It’s not about press releases, it’s about people supporting and telling the winery story, repeatedly, as a professional function – that leads to media notice, and that leads to 14 cases of wine being sold and inventoried at CellarTracker in a 30-day period of time. It’s perhaps obvious, but not adhered to.
Wine Labels
To me, a wine bottle is a blank canvas that can either inspire in its creativity or repel in its insipidness. While I have a reasonably conservative approach to the kinds of wine I want to drink relative to technological intervention, I am unabashedly progressive when it comes to the kind of wine labels that appeal to me. In support of my interest with wine packaging, I keep an eye on The Dieline wine blog to see what’s happening in wine label design (another example from The Coolist here) and I also pay attention to the burgeoning field of wine label design contests.
What say you about progressive labels? Like ‘em? Loathe them? I placed a poll to the right.
Below is a slide show of winners from the recent International Wine Label Design competition.
Reconciling the Contradiction
I will lobby the nominating committee of the Nobel Prize in Economic Sciences on behalf of anybody who can help me understand how it is that in the span of a week I can see multiple research reports (here and here) on a revived sense of fiscal austerity by consumers yet other reports (here and here) indicate that wine above $20 is the fastest growing segment this year.
These two clearly don’t jive with each other, yet I’m witless to understand why wine is “trading up.” Help!
Source: http://goodgrape.com/index.php/site/field_notes_from_a_wine_life_cover_story_edition/
Pinot Noir Cabernet Sauvinon Wine and Cheese Wine Rack French Wine
You’ve never heard of Campbell Mattinson: He’s a young, urbane Australian wine wordsmith who forsakes the academically erudite and plaintive wine writing style of legends past for a muscular writing style that is jocularly loose yet incisive, showing every bit of the wunderkind talent of his global English-language contemporaries, Jamie Goode and Neal Martin.
Likewise, you probably haven’t heard of Mattison’s *new* wine book, Thin Skins: Why the French Hate Australian Wine first published in Australia in 2007 and now just released in America.
Seemingly stillborn upon its October publishing date in the states and updated with a scant epilogue where the author notes, “The headiness described in the early passages of this book is now long gone,” the book formerly offered in situ context on the boom and looming bust of the Australian wine landscape and is now something of an ipso facto think piece on the manifested reality.

With recency in absentia as one negative checkmark, Thin Skins as a body of work brooks no favors for itself either. Even when first published four years ago, it represented a compendium of articles and profile pieces, individually quite good, but collectively never quite transcending its constituent parts, especially one that supports the premise of the title. And, unlike its subject matter, time has not aged the book into cohesion.
Worse still, brought to the U.S. market by publisher Sterling Epicure, the book is likely supported with little more than the gas it takes a truck to drive a meager allotment of books to an Amazon.com warehouse and the dwindling number of Barnes & Nobles that still populate the landscape, a veritable line item in an editors’ fourth quarter publishing spreadsheet under the header, “wine.”
Thin Skins seems destined for a hastened half-life and quick retreat to the remainder bin at Half-Price Books…it’s an ignoble fate heaped upon by my damnation.

But, I’ve feinted purposefully, misdirecting by caveat because, despite everything I’ve mentioned having some inherent truth(including the author being very talented), Thin Skins is a wildly entertaining book that delivers on providing a teasing glimpse into a distinctly Aussie viewpoint on the factors that led to the Australian wine boom (Parker points, market forces, greed and drought) and in so doing the author makes three key points worth repeating:
1) The Aussie wine industry, save for its Gallo-like equivalents, is NOT happy about their country’s production being viewed globally as syrupy supermarket plonk
2) Our U.S. perception IS NOT reality regarding Australian wine; their wine industry has an abundance of refined, terroir-based wines from small vintners
3) The Aussie wine business will rise again on the international scene (in an entirely different form).
One key takeaway for me from the book is that Australia is remarkably similar to the U.S.
In the U.S., some reports indicate that 90% of the wine sold is “corporate” wine, the kind found at supermarkets across the country. However, what IS different is that 90% of our national conversation about wine focuses on the 10% of the wine production that ISN’T in the supermarket i.e. everything non-corporate – the boutique, artisan and interesting.
Yet, when it comes to Australian wine, we don’t continue our conversation about the small and beautiful. Instead of talking about the superlative, we view their entire country production through the lens of the insipid, the Yellowtail and other critters that cost $6.99 at Safeway.
American wine consumers would be rightfully indignant if the world viewed our wines not as we do, a rich tapestry, but as industrialized plonk from the San Joaquin Valley.
This is where Australian wine is at today—a ‘perception is reality’ mistake of colossal proportions.
While offering an abundance of stories from small producers along the way, Mattison suggests that while it may take time, with Australia having 162 years of winemaking history, the day will come, sooner rather than later, when Australian wine forsakes its near-term reputation and is viewed on the world stage as a wine producing country that can proudly stand next to its New World peers.
I wrote recently that I’ve noticed a slow change in tenor from American influencers regarding Aussie wine, they’re becoming more sympathetic, they’re starting to speak less dismissively and more optimistically and holistically about Australian wine, discussing the merits and great diversity in the land of Oz.

Recent Symphony IRI sales data bears this out as well. According to a Shanken NewsDaily report from this week, Australian wine in the $15 - $19.99 category rose 23% in September. In addition, growth is coming from varietals not named Shiraz (see also syrupy supermarket plonk). Instead, Semillon, Riesling and Pinot Noir are showing growth.
Still, it’s not the land of milk and honey here in the states for Aussie wine, as it once was. Overall sales are down by volume and dollars, but as Mattinson alludes the correction in the U.S. market isn’t going to be pretty, but it will be healthy and it’s quite possible that Australia will decrease in overall volume and dollar sales from persistent decline at the low-end for years to come as the high-end grows, but not at a rate to replace what was lost.
The net sum of that doesn’t balance a spreadsheet, but it does balance mindshare.
Pick-up Thin Skins if you want to get turned on to a great wine writer while also enjoying a greater understanding of Australian wine – where it has been and where it’s going—perhaps not as a future King, but definitely not in its current role as court jester.
Campbell Mattinson’s Wine Site: The Wine Front
Source: http://goodgrape.com/index.php/site/australian_wine_the_once_and_future_king/
Cantenac Brown Carillon d\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\'Angelus Caronne Ste Gemme Carruades de Lafite Certan de May
Source: http://www.wine4freaks.com/46/canonica-a-cerreto-sandiavolo-2004/
Source: http://thegrapesaroundtexas.com/2011/07/24/crushing-at-crossroads-in-frisco-tx/
Emilio Lustau, Sherry Dry Amontillado, “Los Arcos” NV originally appeared on Winecast. Licensed under Creative Commons.
Source: http://feedproxy.google.com/~r/Winecast/~3/nOPwDNjwl78/
Beaumont Beausejour Becot Beausejour Duffau Lagarrosse Bel Air Lalande de Pomerol Belair
Source: http://feedproxy.google.com/~r/gangofpour/uncZ/~3/hXD9xMxEdaY/six-from-perrin
La Couspaude La Croix de Beaucaillou La Croix du Casse La Fleur Cardinale La Fleur de Bouard
SWAT For Wine Disasters originally appeared on Winecast. Licensed under Creative Commons.
Source: http://feedproxy.google.com/~r/Winecast/~3/5PgwBvFVmkw/
Haut Batailley Haut Batailley Rare Signed Marie Jeanne Haut Brion Haut Marbuzet Haut Sarpe
Le Petit Cheval Le Pin Le Tertre Roteboeuf l\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\'Eglise Clinet l\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\'Enclos
Source: http://blogs.fairplex.com/blog/wine/?p=36
Baronat Mouton Baron Philippe Batailley Beau Sejour Becot Beau Site Beaumont
Odds and ends from a life lived through the prism of the wine glass…
The Wine Spectator Affect
When I received my November 15th issue of Wine Spectator on October 11th, featuring a cover shot of Tim Mondavi and an feature article on him and his estate winery Continuum, I captured some online research reference points so I could have a baseline to measure the effect that a flattering Wine Spectator cover story might have on a winery in the digital age.
Using Wine-Searcher, CellarTracker and Google Keywords search data to track various data points, the results, while not directly linked to conclusions, do indicate a small bump in interest as a result of the cover piece.
For example, Wine-Searcher data indicates that the average bottle price, an indicator of supply and demand, rose $2 month over month, from $149 a bottle to $151 a bottle.

In addition, the Wine-Searcher search rank (always a month behind) indicates that Continuum was the 1360th most popular search in September. By Friday, November 11th the Continuum search rank had increased to 471st for the month of October. (See the top 100 searches for October here).
Likewise, interest at CellarTracker increased, as well. The number of bottles in inventory from October 11th to November 11th increased by 177 bottles, likely no small coincidence.
Finally, Google searches increased fivefold from an average of 210 monthly searches to approximately 1000 monthly searches.
What does this all mean? Good question. The truth is, a Wine Spectator cover appears to have moved the needle a bit, and while the easy route is to take a righteous Eeyore approach to mainstream media and its blunted impact in the Aughts, as contrasted to what a Spectator cover feature or glowing words from Parker meant just a decade ago, I believe a more tangible takeaway is to realize that these sorts of cover stories don’t happen in a vacuum and that Wine Spectator cover and feature was likely a result of weeks, months or even years’ worth of effort from a PR professional.
In an attention-deficit, social media-impacted, offline/online hybrid world of information consumption with mobile and tablets proliferating, in order to break through to (and ultimately assist) the consumer, the value of the PR professional, an oft neglected part of the marketing hierarchy, in reaching out and facilitating the telling of a winery’s story seems to be more important than ever.
It’s not about press releases, it’s about people supporting and telling the winery story, repeatedly, as a professional function – that leads to media notice, and that leads to 14 cases of wine being sold and inventoried at CellarTracker in a 30-day period of time. It’s perhaps obvious, but not adhered to.
Wine Labels
To me, a wine bottle is a blank canvas that can either inspire in its creativity or repel in its insipidness. While I have a reasonably conservative approach to the kinds of wine I want to drink relative to technological intervention, I am unabashedly progressive when it comes to the kind of wine labels that appeal to me. In support of my interest with wine packaging, I keep an eye on The Dieline wine blog to see what’s happening in wine label design (another example from The Coolist here) and I also pay attention to the burgeoning field of wine label design contests.
What say you about progressive labels? Like ‘em? Loathe them? I placed a poll to the right.
Below is a slide show of winners from the recent International Wine Label Design competition.
Reconciling the Contradiction
I will lobby the nominating committee of the Nobel Prize in Economic Sciences on behalf of anybody who can help me understand how it is that in the span of a week I can see multiple research reports (here and here) on a revived sense of fiscal austerity by consumers yet other reports (here and here) indicate that wine above $20 is the fastest growing segment this year.
These two clearly don’t jive with each other, yet I’m witless to understand why wine is “trading up.” Help!
Source: http://goodgrape.com/index.php/site/field_notes_from_a_wine_life_cover_story_edition/
Malescot St. Exupery Margaux Marojallia Marquis de Terme Meaume
Pavie Macquin Pavillon Rouge du Margaux Pinot Noir Cabernet Sauvinon Wine and Cheese
A Wine for Tonight: NV Domaine Ste. Michelle Extra Dry Sparkling Wine was originally posted on Wine Peeps. Wine Peeps - Your link to great QPR wines from Washington State and beyond.
Source: http://feedproxy.google.com/~r/WinePeeps/~3/LhooDZNKBE8/
Armagnac Magnol (Cracked Seal) Armagnac Vieil Sempe YO Armagnac XO Lauboude NV Croix de Salle Armagnac Domaine du Peyrot
The silent auction offers an opportunity to bid on an assortment of individual bottles and curated lots from around the world - all of which are available to take home that night. I noticed that famous brands tended to attract high bids while lesser known (but probably higher quality) wines could be had at attractive price points.La Fleur Cardinale La Fleur de Bouard La Fleur de Gay La Gaffeliere La Garde
Source: http://feedproxy.google.com/~r/WellesleyWinePress/~3/ndnYIUJpXe8/25-off-6-bottles-at-vinodivino.html
Pavie Decesse Pavie Macquin Pavillon Rouge du Margaux Pinot Noir Cabernet Sauvinon
Les Forts de Latour Les Tourelles de Longueville l\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\'Evangile l\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\'Interdit de Valandraud Lucia
Challenging Wine Pairing: Greek Moussaka was originally posted on Wine Peeps. Wine Peeps - Your link to great QPR wines from Washington State and beyond.
Source: http://feedproxy.google.com/~r/WinePeeps/~3/x4_s1mHYcsI/
Clos Cantenac Clos de l\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\'Oratoire Clos de Sarpe Clos des Jacobins Clos du Marquis
Wine Tasting Dinner: Champagne was originally posted on Wine Peeps. Wine Peeps - Your link to great QPR wines from Washington State and beyond.
Source: http://feedproxy.google.com/~r/WinePeeps/~3/hsVQ3-9oN5s/
Barde Haut Baronat Mouton Baron Philippe Batailley Beau Sejour Becot Beau Site
Why Do Wine Blogs Need To Make Money? originally appeared on Winecast. Licensed under Creative Commons.
Source: http://feedproxy.google.com/~r/Winecast/~3/xWZKaQpUOKk/
Giscours Giscours Rare Signed Marie Jeanne Gloria Gomerie Grand Puy Ducasse
Source: http://blogs.fairplex.com/blog/wine/?p=36
Grand Puy Ducasse Grand Puy Lacoste Gruaud Larose Guadet Guadet Saint Julien
Source: http://feedproxy.google.com/~r/blogspot/GuSC/~3/urU7Qr-D1kI/
Source: http://www.wine4freaks.com/40/tasting-notes-berlin-tasting/
Source: http://feedproxy.google.com/~r/gangofpour/uncZ/~3/hXD9xMxEdaY/six-from-perrin
Malartic Lagraviere Malescot St. Exupery Margaux Marojallia Marquis de Terme
Source: http://feedproxy.google.com/~r/blogspot/GuSC/~3/_R4gq1EiCuw/
Clos de Sarpe Clos des Jacobins Clos du Marquis Clos Dubreuil Clos l\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\'Eglise
Source: http://thegrapesaroundtexas.com/2011/08/14/crossroads-winery-grape-stomp-today/
Source: http://feedproxy.google.com/~r/blogspot/GuSC/~3/UAdl3D9T1MU/
Branaire Ducru Brane Cantenac Brown Calon Segur Cambon la Pelouse
Lanessan Langoa Barton Larcis Ducasse Larmande Larrivet Haut Brion
Source: http://thegrapesaroundtexas.com/2011/07/24/crushing-at-crossroads-in-frisco-tx/
Pavie Decesse Pavie Macquin Pavillon Rouge du Margaux Pinot Noir Cabernet Sauvinon
Beau Site Beaumont Beausejour Becot Beausejour Duffau Lagarrosse Bel Air Lalande de Pomerol